Unlocking $10,000 on Medium: Secrets Behind My Success
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Chapter 1: My Journey on Medium
In April 2023, I began my adventure on Medium, and since then, I've raked in over $10,000 from a single article through the Medium Partner Program. This article has not only generated thousands in earnings but continues to bring in around $400 each month, nearly a year later. Additionally, it has helped me amass 2,500 subscribers to my email list and contributed several thousand more through course and coaching sales to my readers. My following on Medium has surged to over 15,000—a remarkable feat considering I'm not one of the platform's more recognizable names.
Despite being told by several publication owners that I lacked the necessary writing finesse, I achieved what many aspire to on Medium: substantial earnings and a growing audience.
Why I Started Writing on Medium
My goal was to reach individuals interested in straightforward fitness advice. Rather than crafting abstract thought pieces, I focus on practical guidance, aiming for a conversational tone as if I were chatting with a friend over a pint. Interestingly, some of my initial articles were created by transcribing my YouTube videos into written form, adding headings and images along the way. In essence, I consider myself more of a coach than a traditional writer.
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It's worth noting that alongside the $10k article, six of my other pieces also earned between $1,000 and $3,000. This realization prompted me to share insights about writing on Medium, focusing on how to craft your articles to maximize visibility and engagement.
The first video provides an in-depth look at my experience writing 15 articles in 30 days on Medium and whether it's possible to earn money in that timeframe.
The Anatomy of a $10k Medium Article
To ensure your article reaches and retains your target audience, several elements must be in place. The better you can lead your readers through the process of discovery, the more successful your article will be.
Headline:
A headline that piques curiosity is crucial. For example, my article's headline, "Looking Better Than 99% Of People Over 40 Is About One Thing," was crafted to draw readers in. It’s a bit sensational, but effective.
Cover Image:
A striking, colorful image can significantly enhance clicks. In my case, a photo of an older man exercising caught attention, even if it wasn't exactly age-appropriate.
Opening Line:
Your opening should grab attention immediately. I started with, "I tried every program possible to get in shape in my 30s, and I still looked like sh*t." This bluntness sets the tone and encourages readers to continue.
Unique Insights:
I introduced the concept of 'Minimum Effective Dose' (MED) in fitness, framing common advice in a new way. Fresh perspectives keep readers engaged.
Relatable Tone:
Acknowledging the struggles readers face creates a connection. I present myself as someone who understands their challenges, which builds trust.
Engaging Content:
Keep the flow engaging. Readers appreciate a mix of humor and actionable advice that seamlessly guides them through the article.
Conclusion and CTA:
Rather than a typical summary, I conclude with actionable advice, prompting readers to take the next step.
Post-Publication Engagement:
After publishing, engage promptly with comments to foster interaction and boost visibility.
How Much Money I Made on Medium in the Past Year
This second video discusses my earnings on Medium over the past year, detailing how I transformed writing into a profitable venture.
Final Thoughts
Going viral on Medium has become increasingly challenging in 2024. However, creating quality content and adjusting your expectations can lead to greater audience exposure and indirect earnings. Transition your focus from being "just a writer" to seeing yourself as a one-person business. Utilize your articles across various platforms like podcasts, newsletters, and social media to broaden your reach.
Keep writing, connect with your audience, and you may find that your efforts yield both personal satisfaction and financial rewards.
Connect with me on LinkedIn for insights on maintaining your health and well-being after 40.